Seams are secured with a 4-needle 6-thread flatlock stitching. This method is amongst the most durable stitches commonly used on performance apparel. In addition, by using flatlock stitching there are no layers on the underside to cause chafing which means increased comfortability.
We got you covered whether you are going to the office, the gym, or anywhere in between. Available in a soft cotton fabrication suitable for everyday use or a polyester fabrication more suitable for exercise. The addition of elastane to the underwear increases stretchability and provides a form fitting fit.
No more irritating labels. All necessary information for the underwear is printed using heat transfer. Keep in mind that care label layout may vary due to regional compliance and regulation.
As a proprietary finish, wicking and anti-odor features are applied on the underwear. This improves the garment's ability to draw moisture away from the skin and reduce odor caused by bacteria. However, we still recommend washing your underwear after wearing it!
BEHIND THE BRAND
The ConceptAs a brand we want to create timeless apparel. One that is not only durable, but would also defy trends. For that to happen we believe the design has to be simple and minimal. This is why we choose to incorporate the ensō circle into our logo. Out of the many things this Japanese symbol represents, simplicity and minimalism are among them.
The PeopleWithout anyone to create apparel for there would be no purpose of the brand. This is why we incorporated the character "人" into our logo which is pronounced as "Rén" in Chinese or "Hito" in Japanese. This character translates to ‘people’ and this represents you, the people who we want to create value for by producing apparel that meets your needs.
The NameAmeliorate, a verb which means: “to make something unsatisfactory better” speaks for itself. The name not only serves as a starting point for our products, but also acts as a constant reminder for us to improve as we strive to create the best quality apparel that we can. In our logo this is represented by the horizontal brush stroke which forms the "A" in Ameliorate.
FREQUENTLY ASKED QUESTIONS
How much is the shipping fee?
We offer dynamic shipping rates which means the more packs you buy the cheaper the shipping fee. Shipping to the Netherlands is free with the purchase of 2 or more packs. Shipping is free to Belgium and Germany with the purchase of 3 or more packs. Lastly, Shipping is free to the UK, Austria, Luxembourg, and Denmark with the purchase of 4 or more packs.
We also ship world-wide however, the rates may only be reasonable for bulk purchases of 6 packs or more. We have plans on expanding our distribution so that our products are more accessible for everyone anywhere. Please note that shipping times may vary depending on where we are shipping to. We are based in the Netherlands and we ship using either DPD, PostNL, or UPS.
How many variations do you offer?
Our underwear currently comes in two fabrications: the cotton and the active (polyester). In addition, there are two styles: the trunk and the boxer brief each of which are available from sizes XS through to XXL. Our products come in a 2-pack in which you will receive a black and grey coloured variant of the underwear.
How will the product be improved in the future?
In terms of construction and waistband development we have done our utmost to remain in the forefront. In our opinion the greatest point of improvement is in terms of fabrication. We plan to shift towards higher-end fabrics that are superior in functionality based on our criterion. Some examples currently on our shortlist include recycled polyester, organic cotton, Modal™, and Lycra™. Additionally, we will also improve upon any recurring feedback from customers. So, feel free and let us how we're doing!
Whats next for Ameliorate?
Being a young start up in the apparel industry, one of the major bottlenecks is meeting the minimum order requirement of fabrics, trims, etc. While we gradually grow as a company, we want to branch out to various articles of clothing and improve upon them. As a sneak peak of our timeline for this coming year we aim to launch a crowdfunding campaign through Kickstarter™. Sign up for the newsletter if you are interested in staying up to date with the latest developments.